Announcing The Hannah And Brandon Stories' Home On The Web
Last week we launched The Hannah and Brandon Stories mini-site and did a little shakedown. It's now ready for you.
I wanted a site specifically for The Hannah and Brandon Stories because it's a series, even if there are only two books in it right now. Well, only one book, because the second one won't be published until summer. I felt Hannah and Brandon needed a little different kind of promotional effort.
Plus, I wanted to try to create a brand for the books. We never actually named the series anything. One book is called A Girl, a Boy, and a Monster Cat and the other A Girl, a Boy, and Three Robbers. (That link is new, too, by the way.) But how would someone talk about the books together? My editor and I sometimes called them the girl/boy books. That was lacking something, so I gave them their own name.
I didn't want to just throw out an entirely new website onto the Internet because I try to avoid clutter. Making this site part of my main site is an attempt to remain organized. So my homepage directs readers to two different ways to read about the books--the original, more traditional material at my main site and a fun take-off of book marketing at the Hannah and Brandon Stories mini-site.
Labels: Marketing, The Hannah and Brandon Stories